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Bianca Reyes Arias is currently the Marketing Director for Republic Cosmetics in Mexico and LATAM. Prior to this, Bianca held roles as a Regional Trade Marketing Manager at Coty and as the Head of Brand for The Body Shop Mexico at L'Oréal. With a background in PR and communication, Bianca has extensive experience in managing marketing strategies, brand development, and media relations across various industries. Bianca holds a Master's degree in Marketing and Business Communication, and a Bachelor's degree in Communication & PR.