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Helen Rudenko is a seasoned communications professional with extensive experience in public relations and marketing. Since 2022, Helen has operated as a self-employed Public Relations Consultant, alongside previous roles at Reply, Covery.ai, Maxpay, and Genome, where responsibilities included developing communication strategies, enhancing brand awareness, and managing media relations. Notable achievements comprise a 1,100% increase in brand traffic for Genome’s campaign aiding Ukrainians, as well as recognition for Genome as "Startup of the Year" in 2022. Prior experience at INSART saw Helen manage a marketing team, execute inbound and outbound strategies, and double organic traffic within a year. Educational credentials include a Master's degree in Economics from PSACEA, obtained between 2009 and 2014.