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Tomas Salfischberger is an accomplished entrepreneur and expert in technology and marketing, currently serving as the Founder and CEO of Relay42, a company established in 2011 in Amsterdam that specializes in AI-driven Journey Orchestration. Under Tomas's leadership, Relay42 developed into a leading technology platform for personalized customer journeys. In addition to this role, Tomas is an Advisory Board Member at the CDP Institute and a member of the Artificial Intelligence Commission at DDMA, both of which focus on advancing knowledge and applications in their respective fields. Previously, Tomas founded Celerity, a solutions provider focused on big data and software scalability, and has experience as a software developer and IT security writer. Tomas holds a Master’s degree in Business Informatics and a Bachelor’s degree in Computing Sciences, both from Utrecht University.