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Mike McMaster is a seasoned professional specializing in product strategy, sales, and data operations, with extensive experience in the marketing and technology sectors. Currently serving as SVP of Product Strategy and Sales at ReIntent since September 2022, Mike previously held key positions at MJH Life Sciencesā„¢ as Director of Data Operations and Practice Leader for Marketing Analytics, overseeing a team focused on leveraging data for impactful solutions. Other notable roles include VP of Lead Generation at JumpCrew, Director of Marketing at Rethink First, and various positions at LocalVox, Cool Life Systems, Ziff Davis Enterprise, and Bentley Systems, where Mike honed expertise in digital marketing, lead generation, and email marketing. Mike holds a Bachelor of Science in Business Administration with a focus on eMarketing from the Fox School of Business at Temple University.