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Dan Smink

Founder and President at RefractROI

Dan S. is an accomplished marketing professional and the Founder and President of RefractROI, a digital marketing agency committed to empowering small and medium-sized businesses across the United States since January 2011. With a robust background in strategic marketing, Dan S. previously served as a Partner at ide8 strategic marketing and held leadership positions at significant healthcare firms, including Director of Global Strategic Marketing at Covidien, where efforts led to substantial revenue growth, and Director of Marketing at BioMedical Technology Solutions. Dan S. also made an impact at Thermo Fisher Scientific, where product management strategies resulted in a dramatic increase in market valuation. An education spanning esteemed institutions such as Georgetown University, Dartmouth College, and Tufts University further anchors Dan S.'s expertise in the marketing domain.

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