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Jannik Hülshoff is the current Director of Marketing for Reddit in Germany.

Prior to joining Reddit, Jannik spent three years as the Senior Director of Partnerships, Central Europe & CIS at Twitch. In this role, Jannik was responsible for leading content teams across Central Europe and the CIS region, including content acquisition and licensing, media and press relations, strategic partner management, monetization and commerce, and setting regional content strategy.

Before Twitch, Jannik was the Founder and Managing Director of Streamwerke GmbH, a subsidiary of ZDF Enterprises. Jannik was responsible for setting up and managing the digital hub of Germany's largest public broadcaster, which provided services such as media production, distribution and content strategy, digital marketing, consulting, and sales.

Jannik's other previous roles include Product Marketing at YouTube and Digital Brand Marketing Consultant at Google. Jannik has also spent time as a freelance production manager and co-producer for multiple companies.

Jannik Hülshoff has a MA in European Studies from Maastricht University and a BA in European Studies from the same school. Jannik also did an Erasmus at the Norwegian University of Science and Technology (NTNU).

They are on a team with Jack Koch - Global Head of Marketing Sciences, Vinayak Sathyamoorthy - Senior Group Product Manager, and Kira Federer - Director of Business Marketing, Enterprise. Jannik Hülshoff reports to Roxy Young, Chief Marketing Officer.