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Katie Horner, CHDM, currently serves as Email Marketing Manager at Red Roof Inn, where responsibilities include managing the email service provider (ESP), overseeing all email campaigns, and conducting A/B testing, reporting, and analysis. Previous roles at Red Roof included Digital Marketing Specialist and Digital Marketing Coordinator, focusing on website updates and email campaign management. Katie's earlier experience encompasses a Marketing Coordinator role at Zyvex Technologies, where significant contributions included leading the creation of a consumer product and managing marketing interns. Additional experience as a Marketing Intern involved various marketing projects, social media updates, and trade show preparations. Education includes a Bachelor of Arts in Strategic Communications with a minor in Business from The Ohio State University.