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Tony Riches has a wealth of experience in sales and management roles in various industries, including golf, hospitality, and wine. Tony has worked for companies such as RED Driving School, Formby Hall Golf Resort & Spa, and Park Inn by Radisson. Tony's skills in generating sales, account management, and team leadership have been honed over the years in their diverse career. Tony's education includes GCSEs in English, French, German, and Biology from Woodhouse Grove School.