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Krystal Boyd is an experienced demand planning and account management professional with a strong background in retail and merchandising. Currently serving as Demand Planning Manager at ReaderLink since February 2018, Krystal supports national accounts with a focus on one retail account. Previous experience includes roles such as Account Manager at Baker & Taylor/Follett, Inc., where notable achievements included being awarded Vendor Partner of the Year in 2016 and driving the adult coloring book trend in Michaels stores. At Macy's, Krystal garnered multiple accolades, including the Top District Merchant/District Planner Team Award in 2011, while consistently exceeding sales goals. Additional positions held encompass Area Sales Manager at Foley's, Store Manager at Wet Seal, Inc., and Assistant Manager at Charlotte Russe. Krystal holds an Associate of Arts degree in Fashion Merchandising from Wade College.