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Veronicah Kariuki is an experienced marketing professional currently serving as the Senior Marketing Systems Manager at Reactionpower since June 2022, where responsibilities include overseeing the development and implementation of marketing systems and technologies. Prior roles include Marketing Automation Lead and Marketing Associate, focusing on automated campaigns and market research, respectively. Veronicah has also worked as a Social Media Marketing Specialist and Social Media Manager at Premier Marketing, along with positions at Callana Creative and KSL Renewable Energy, where digital marketing strategies were developed to enhance customer engagement. Early career experience includes work as a Marketing Assistant at Qodewire, emphasizing digital campaign management and SEO optimization. Veronicah holds a Bachelor's degree in Purchasing, Procurement/Acquisitions, and Contracts Management from Dedan Kimathi University of Technology, complemented by training from Google Digital Garage and Udemy.