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Amit Giladi is the Co-Founder and CRO at REACH. Amit has also worked as an e-Channels Manager (Leadership Program) at Eli Lilly and Company from September 2010 to January 2015. In this role, they increased the percentage of the affiliate's marketing budget spent on digital by 400%. Amit also built new digital capabilities for the affiliate, including teleweb, QR code, and "beyond the pill" initiatives, apps, online satisfaction surveys, and recording of lectures.

Giladi began their career as a Legal Counsel and Assistant to the CEO at Halman-Aldubi Group from March 2007 to August 2009.

Amit Giladi has an MBA from INSEAD and a LLB + BA in Law and Business Administration (Cum Laude) from Reichman University (IDC Herzliya).

They are on a team with Koby Avitan - Chief Product Officer, Dan Mano - Co-Founder, and Hila Barilan - Director of HRBP. A direct report to Amit Giladi is and Tom Hipp - SVP, Global Sales & Operations. Amit Giladi reports to Yair Ravid, Co-Founder & CEO.