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Jared Ballard has over 20 years of experience in marketing and sales. Jared began their career in 1997 as a Regional Sales Manager and Events Planning for Capitol Management Group Inc. where they achieved regional sales goals and drove dramatic revenue growth. In 2001, they became a Lead Graphic Designer for Habitat Sales Environments, where they used Adobe Suite to create images and layouts for projects. In 2003, they joined Esharp Communications as a Creative Director, managing campaigns and establishing procedures and quality standards. In 2006, they became an Independent Business Owner for Ballard Branding, where they increased brand awareness through event marketing and professional social media messaging. Most recently, in 2020, they were appointed Chief Marketing Officer for Reach Reporting.

Jared Ballard attended Eastern Arizona College from 1993 to 1995, Mesa Community College from 1995 to 1997, and Collin College from 1996 to 2000, where they earned a Bachelor of Arts in Design and Visual Communications, General.