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David Varhol is an experienced digital marketing professional currently serving as Manager of Search & Analytics at RDW Group since November 2017. In this role, David has developed and executed search, display, video, and remarketing advertising strategies for clients in sectors such as higher education, B2B, finance, and healthcare, utilizing a data-driven approach to optimize campaigns for maximum return on advertising spend. Previously, David held roles including Digital Engagement Specialist at Incentric, where responsibilities encompassed managing PPC, email, web, automation, and SEO campaigns, and Digital Marketing Associate at Fiberon Decking, focusing on lead generation efforts. Earlier experience includes positions as Sales & Marketing Coordinator and Marketing Assistant at Sportika Export, and internships in digital news media and project management. David holds a Bachelor's degree in Business Administration and Management from the University of Rhode Island.