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Lee Rieber has a diverse work experience in the field of video production. Lee started their career as a Videographer at WDAY Advertising in 2002, where they worked as a photographer, editor, and director for various stories. Lee then moved on to KLAS TV, where they worked as a Videographer and produced innovative and original video coverage for Eyewitness News programs. In 2007, Lee joined Fox 35 Orlando, WOFL-TV as a Video Producer, where they produced innovative video coverage of promotable news stories.

In 2010, Lee joined San Diego Zoo Global as a Senior Video Producer, responsible for producing and managing all video content for the zoo, safari park, and conservation research institute. Lee also handled social media and online branding content. Later, they became the Lead Video Producer, where they supervised a team and maintained key relationships with internal teams, vendors, and contractors.

Next, Lee worked at Creative Visions, Inc. as a Video Producer, where they directed, produced, and edited creative projects for clients, including project vision and planning. Lee then moved to Implus in 2018, where they initially served as a Video Producer, managing the production of commercial video content and coordinating with internal stakeholders. Later, they became the Associate Content Director, responsible for driving customer awareness and retention through video production and leading the video strategy for the company's athletic, fitness, and outdoor accessories brands.

Currently, Lee Rieber is working at Rather Outdoors as the Director of Video Production. Lee'srole involves driving the strategy and aesthetic of video production for Lew's Fishing and associated brands. Lee manages a team of video producers and editors and is dedicated to developing and improving talent through hands-on leadership and training.

From 2001 to 2005, Lee Rieber attended Minnesota State University Moorhead and obtained a Bachelor of Arts (B.A.) degree in Broadcast Journalism.