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Lorenzo Ferrando

Customer Experience Manager at Rapha

Lorenzo Ferrando is an experienced professional in customer experience and operations management, currently serving as Customer Experience Manager at Rapha since July 2023. Prior roles include Enterprise Customer Success Lead at Zoomo, where Lorenzo established the UK B2B Customer Success function, achieving a 98% retention rate and driving significant fleet growth. Previous experience as Strategy & Operations Manager at HomeHero involved leading a team to optimize business operations, resulting in improved signup conversion rates and substantial back-office savings. Lorenzo's career began at RB with roles in trade marketing and includes experience as Summer Associate at RsA - Asia Tax Advisors and an assistant at Agenzia delle Entrate. Academic credentials consist of a Double Degree in International Management from Università Bocconi and Fudan University, along with a BSc in Business Administration from Università Bocconi and participation in an exchange program at Copenhagen Business School.

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