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Tatu Kaskela is a seasoned professional in data and analytics, currently serving as the Head of Data and Analytics at Rantalainen Oy since September 2022. Previously, Tatu held the position of Head of Online Performance Unit at Sanoma Media Finland from October 2018 to August 2022, where responsibilities included managing online data and optimization across various units. Tatuā€™s experience extends to significant roles such as Head of Business at Digita, where innovative internet-based solutions were developed for broadcasting, and Business Director at Kauppalehti, overseeing business information and analytics. Other positions held include leadership roles in sales and product management across several organizations, complemented by academic credentials in Economics and Engineering/Industrial Management from the University of Tampere and Tampere University of Technology.