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Frie Pétré is an accomplished entrepreneur and executive with a strong background in management consultancy and digital transformation. As the Founder and CEO of Qollabi since December 2018, Pétré focuses on executing strategy and enhancing partner success within a unified workplace. In addition, Pétré is a member of Partnership Leaders, a global association for leaders in partnerships and business development within technology companies. Previous ventures include founding EY VODW Belgium, which was acquired by Ernst & Young, and PetreConsultants, a recognized entity in the Belgian banking and insurance sectors. Pétré holds an MBA from Université catholique de Louvain and completed Executive Education at Harvard Business School, specializing in Entrepreneurship.