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Simone Panfilo is an accomplished leader with extensive experience in the design and consumer goods sectors. Currently serving as Chief Executive Officer and General Manager at Qeeboo since October 2020, and also as a Strategic Advisor, Panfilo has positioned the brand alongside renowned global designers. As Founder of Twice 23 and former General Manager for Resident, Panfilo contributed to the success of the rapid-growing Nectar Sleep brand. Previously, Panfilo co-founded and led LOVEThESIGN, a prominent Italian home design boutique, and held significant roles at Privalia and PricewaterhouseCoopers, focusing on project management and financial due diligence. Panfilo's educational background includes a degree in Business Administration from Università degli studi Roma TRE and advanced studies at Columbia Business School and UC San Diego.