ÂÜÀòÂÒÂ×

Regina leads their team, setting the strategic path they follow towards thriving more each day. She has traveled and lived in many countries, a love for travel which she shares with many of her Millennial generations. This led to the creation of PYRATEX® in Switzerland in 2014 as an answer to their challenges and ideals.

A Law graduate, she started developing PYRATEX® fabrics by collaborating with different European textile institutes. For example, during her participation at the Fashion Fusion incubator program, powered by Deutsche Telekom and Adidas, as well as Look Forward by Showroomprivé.

This experience allows her to legally protect the PYRATEX® technology and understand the consumer’s desire to take care of their health and to consume in a conscious manner.