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Jose Alberto Ayala Ortiz is the Founder & CEO at PVpharm, offering pharmacovigilance services for the Pharmaceutical Industry. Jose Alberto serves as the EU Qualified Person Responsible for Pharmacovigilance (QPPV) and Pharmacovigilance Consultant. With experience in various roles at different companies such as PharmaMar, Danish Medicines Agency, and Novo Nordisk, Jose has a strong background in pharmacovigilance, IT systems coordination, and outcomes research. Their educational background includes a degree in Pharmacy, a Master's in Multidisciplinary IT Development, and various certificates in Pharmacovigilance and drug safety. Jose Alberto is also a certified trainer for EudraVigilance EVWeb and XEVMPD training courses.