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Helena S. is an experienced communications professional currently serving as Digital Kommunikatör at Purus AB since August 2020, overseeing internal and external communication, strategic planning, brand positioning, web optimization, and project management for marketing initiatives. Previous roles include Kommunikationsansvarig at Optimal Advice AB, where Helena managed strategic communication and marketing efforts, and Marknads- och kommunikationsansvarig at Sparbanken Syd, where Helena led various marketing campaigns and projects. Educational qualifications include recent studies in Growth Marketing and Digital Analytics at IHM Business School and Berghs School of Communication, as well as a degree in Real Estate from Malmö University.