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Rijul Handa is a Marketing Manager at PureSoftware Ltd, leading business marketing and branding for the Arttha digital banking platform and various service portfolios in digital transformation and digital engineering since June 2023. Responsibilities include overseeing the planning and execution of comprehensive marketing programs, including content creation, digital campaigns, and analyst relations to enhance brand visibility and revenue generation. Previously, Rijul served as a Product Manager at CRMNEXT, heading the Mobile Product division, and as a Product Owner at Saama, collaborating with cross-functional teams to improve product delivery. Rijul began a career at Tata Consultancy Services as a System Engineer and holds an MBA in Marketing from the Goa Institute of Management and a BTech in Computer Science from Bharati Vidyapeeth's College of Engineering.