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John P. Roberts is an accomplished Chief Content Officer at Pure Imagination Studios since August 2017, focusing on the development of original TV, Film, and Digital projects. Previously, Roberts served as Chief Digital Officer at Bunim Murray Productions, where responsibilities included overseeing digital productions and exploring new business opportunities. Prior roles include senior positions at Endemol USA, Discovery Family Channel, Lucasfilm, Game Show Network, Vulcan Programming, Fox Family Channel, Universal Pictures, and Fox Broadcasting, with a strong emphasis on digital media strategies and interactive entertainment development. Roberts holds a Bachelor of Science degree in Communication and Media Studies from the State University of New York at Fredonia.