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Maria Sheridan currently serves as Senior Manager of Business Development at Publift, where responsibilities include building out the BDR tech stack, implementing sales engagement and intelligence tools, and developing the BDR onboarding process along with KPIs and targets. Prior to this role, Maria held multiple positions at Salesforce from June 2020 to March 2024, including Account Executive and Team Lead for both Business Development Representatives and Sales Development Representatives, focusing on the UK media, telco, and financial services sectors. Maria began their career with various part-time sales roles during college after earning a Bachelor's degree in Law from University College Dublin.