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Lama Al-Naimi is an accomplished professional with extensive experience in business and media management. Currently serving as Business Director - Growth at Publicis Groupe since August 2022, Lama previously held positions at Starcom as Business Director - Media and Associate Director, where responsibilities included comprehensive client understanding and leading media planning efforts. Prior roles at Spark Foundry and Mindshare involved managing digital strategies and social media campaigns for notable clients, demonstrating expertise in digital business and media recommendations. Early career experiences include roles in social media management and program assistance, contributing to community resilience during crises. Lama holds a BA in English Literature from Lebanese University and a Secondary Diploma in Life Sciences from North Lebanon College.