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Riaan S.

Director Business Intelligence at Publicis Health Media

Riaan S. has a diverse work experience spanning over 15 years. Riaan is currently working as a Director of Business Intelligence at Publicis Health Media since 2023. Prior to this, they worked as a Director of Integrated Intelligence at Real Chemistry from 2021 to 2023. In this role, they led a team in delivering data, reporting, and insight solutions to Fortune 500 clients in the pharmaceutical, biotech, and health services industries. From 2019 to 2021, Riaan was a Senior Analytics Manager, Reporting & Insight at Fathom, where they specialized in delivering analytics solutions utilizing Tableau and R to clients in various industries. Before that, they worked as a Director of Agency Operations and Analytics at Propelo Media from 2018 to 2019, where they implemented digital marketing strategies for clients in healthcare, e-commerce, and fintech industries. Riaan also has experience as a Client Account Manager at Speedeon, a Digital Marketing Specialist at Vintage Development Co, a Lead Data Strategist at Port of Cleveland, a Marketing Associate at Cleveland State University, and a Specialist in the US Army.

Riaan S. has a diverse education history. Riaan started by earning a High School Diploma from Elyria High School in 2008. Riaan then pursued a Bachelor of Arts degree in International Relations from Cleveland State University, which they completed in 2014. Following that, they obtained a Bachelor of Business Administration degree in Marketing from the same university in 2016. Riaan furthered their education and obtained a Master of Arts degree in Global Business Interactions from Cleveland State University in 2019.

Additionally, Riaan has obtained several certifications. In 2016, they earned the Hub Spot Outbound Marketing Certification from HubSpot. In 2017, they acquired the Direct Marketing Institute certification from DMA. In 2018, Riaan completed the Digital Marketing Institute certification provided by the Association of National Advertisers. In 2021, they obtained the Tableau Desktop Specialist certification from Tableau Software. Riaan has also scheduled two more certifications for 2023. One is the Google Analytics 4 (GA4) Essential Training from LinkedIn, and the other is the How to Be More Strategic in Six Steps course, also from LinkedIn.

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