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Elpida Kyprioti is a highly skilled marketing professional with extensive experience in strategy development, communications, and digital marketing. Currently serving as Senior Marketing Manager at PPC S.A. since October 2021, Elpida has successfully implemented comprehensive marketing strategies that have led to significant increases in Net Promoter Score and customer engagement. Previous roles include Senior Marketing Communications Manager at PPC S.A., Paid Media Specialist, and Social Media Marketing Specialist at Vodafone, and Executive Secretary & PR at BIOTYPOS. Elpida holds a Master's degree in Marketing Management from Rome Business School and a Bachelor's degree in Communication & Media Studies from Panteion University.