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Rachel Rice is a seasoned marketing professional with extensive experience in digital marketing and eCommerce. Currently serving as Vice President at PRx Performance since January 2016, Rachel previously held key roles at Swanson Health Products from 1996 to 2015, including Director of eCommerce and Internet Marketing Manager. In these positions, Rachel successfully drove digital marketing initiatives, managed teams, and developed innovative strategies to enhance user experience and ensure growth. Rachel began their career at Swanson Health Products as a Senior Proofreader and Staff Writer, focusing on the integrity of marketing materials and catalog copy in the health and wellness sector. Rachel holds a Bachelor of Arts degree in English Literature from Minnesota State University Moorhead.