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Jan-Philipp Diehl is a Senior Manager On-Trade at Proximo Spirits, responsible for the On-Trade Channel & Specialized Retail, Brand Advocacy, Experiential & Events, and leading a team of 5 Brand Activators across various locations. Prior to this role, Jan-Philipp worked as a Brand Manager Advocacy & Experiential at Eggers & Franke GmbH, and as a Manager at Mast-Jägermeister SE leading various brand and influencer marketing activations. Jan-Philipp holds a Master of Science in Marketing & Communication from FOM University of Applied Sciences for Economics and Management, and a Bachelor of Science in Economics from Heidelberg University.