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Courtney Cho is an accomplished Senior Copywriter at PROVEN Skincare since November 2022, with a robust background in content marketing and brand voice development. Prior to this role, Courtney served as a Senior Copywriter at air up, where responsibilities included spearheading copy for the US expansion of a European start-up, and as Content Marketing Manager at Ritual, focusing on content strategy and SEO insights. Previous experience includes managing content marketing at The Detox Market, where brand voice was shaped and communication strategies executed for a large subscriber base. Early career roles encompassed copywriting and marketing at several organizations, culminating in an editorial internship at Hearst Magazines and a position at The Daily Tar Heel, honing skills in editing and content creation. Courtney holds a Bachelor's degree in Journalism from the University of North Carolina at Chapel Hill.