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Alex Marquez is the founder and managing director of Propellerfish, a company that focuses on putting human understanding at the center of growth plans. With over a decade of experience working with global organizations like Meta, PayPal, Audi, and PepsiCo, Alex has a strong background in innovation consulting and brand strategy. Prior to founding Propellerfish, Alex worked as an innovation consultant at ?What If! Innovation and as a senior brand strategist at KBS. Alex's education includes a B.A in Psychology from The University of Texas at Austin.