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Valerie Lavskaya has a diverse work experience spanning several companies and roles. Valerie began their career in 2012 as a Release Editor at Robinzon.tv, where they worked until April 2014. Following that, they joined Red Umbrella as a Copywriter from August 2014 to August 2016. In 2016, Valerie became the Managing Director at Ukrainian Fashion Education Group, a role they held until October 2017. Since December 2017, Valerie has been working at Promodo, initially as a Content Manager and Copywriter. Valerie then progressed to become the Head of Promodo Hub in June 2020, and currently serves as the CMO starting from June 2022.

Valerie Lavskaya completed their education from 2010 to 2015 at V.N. Karazin Kharkiv National University, where they obtained a Master's degree in Journalism. In addition to their academic qualifications, Valerie has also obtained certifications in Fundamentals of digital marketing from Google in February 2019 and Google Analytics for Beginners in June 2019.