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Shelly Pfenninger, CAE has extensive experience in marketing and communications. Shelly has held leadership positions at organizations such as Project Lead The Way, American Board of Perianesthesia Nursing Certification, Inc., and Raybourn Group International. Shelly's roles have ranged from Director of Communications to Senior Director of Marketing and Communications. Shelly has also worked in public relations and event management, gaining practical experience at companies like Boy Scouts of America and Indiana State Fair.

Shelly Pfenninger, CAE completed their Bachelor of Arts degree in Communication with concentrations in journalism and public relations, as well as Spanish, from the University of Indianapolis in 2007. Prior to that, they graduated from Richmond High School in 2003. In 2014, Shelly obtained the Certified Association Executive (CAE) certification from ASAE: The Center for Association Leadership.