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Adam Fridman is a seasoned entrepreneur and founder with extensive experience in digital marketing, branding, and employee campaign platforms. As the founder of Mabbly, a digital marketing and branding agency, and co-founder of ProHabits, the world's first employee campaign platform, Adam has demonstrated a commitment to innovative business solutions. Adam's contributions to workplace culture literature include co-authoring a best-selling book in 2018. With a background as a contributing writer for Inc. Magazine and TechCrunch, along with experience as an adjunct professor at the Illinois Institute of Technology, Adam combines practical industry knowledge with educational expertise. Adam holds a Master of Science in Finance and a Bachelor's degree in Finance from DePaul University. Prior professional roles include financial analyst at Cooper Lighting and associate at Valuemetrics.