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Ivana Davidov is a seasoned Product Marketing Manager with extensive experience in the gaming industry, currently leading marketing initiatives at Product Madness since May 2022. Previously, Ivana managed product marketing for the globally popular mobile game Top Eleven at Nordeus from 2014 to 2021, overseeing brand positioning and partnerships. Ivana's career began in business development at Human Dynamics, where responsibilities included identifying procurement opportunities and preparing business proposals. Ivana holds a Bachelor's degree in Trade Management and Marketing from the University of Belgrade, complemented by a scholarship exchange at WU (Vienna University of Economics and Business) and participation in the Young Marketers Academy at Cannes Lions School.