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Janelle Wichmann currently serves as Vice President of Marketing & Brand Strategy at Ulta Beauty and Vice President of Marketing at Native, having joined both organizations in 2024 and 2021 respectively. At Procter & Gamble since 2013, Janelle has held several leadership roles, including Vice President of Marketing for Native, where significant product innovations were achieved. Prior experience includes extensive brand management, directing innovation strategies for Olay Skin Care and Head & Shoulders, and successful internships at Google and various departments within Procter & Gamble. Janelle holds a Bachelor of Business Administration with double majors in Economics and Marketing from the University of Cincinnati.