Eric Breissinger leads P&G’s Global Family Care organization. He has spent more than half his career leading and marketing Family Care brands—from field sales, to brand management, to customer and category oversight. He also has proven in-market success, exceeding top and bottom-line performance targets as the leader of P&G’s Canada business. As North America’s Family Care and Global Brand Franchise leader, Eric has been key to the sustained success of brands like Charmin, Bounty, and Puffs… even during a global pandemic.
Eric consistently seeks value creation through clear business model choices, innovative go-tomarket strategies, and excellent execution to win with consumers, customers and shareholders. He is an inspirational and inclusive organization leader who establishes a balanced culture of innovation and productivity to build brand equity and long-term shareholder value.
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