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Martti Mäkinen currently serves as the Director of Enterprise Sales & Strategic Partnerships at Process Genius since September 2023. As the Founder of xSolutions Oy since April 2018, Martti leads a business development and consulting firm focused on delivering expertise and clarity to clients. Prior to these roles, Martti held various senior positions, including Senior Managing Consultant at Istekki Oy and Senior Business Development Manager for Industrial IoT Services at Elisa, where emphasis was placed on translating technical details into actionable business models. Martti also has extensive experience at Siemens, AliaNet, and Fujitsu Finland, contributing in roles ranging from Head of Portfolio Management to Business Offering Manager. Martti holds a Bachelor's Degree in Civil Engineering from WTOL and a qualification as a graduated system designer in IT and multimedia from TAKK.