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Francesca Dalla Pozza is a seasoned professional with extensive experience in sales and digital marketing, currently serving as Senior Sales and Digital Marketing Manager at Cerved On_ since February 2019, while also holding the position of Digital Marketing Manager at Pro Web Consulting since February 2015. Francesca's expertise encompasses SEO strategy definition, website optimization, competitive analysis, and project management, complemented by previous roles such as Sales Manager at Dale Carnegie Italia, Business Development & Key Account Manager at Prezzofelice.it, and Trade Marketing Specialist at Fastweb. Educationally, Francesca holds a Master's degree in Marketing Management and a Bachelor's degree in Business Administration from Università Bocconi.