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Kiko Bermejo Reyes has extensive experience in digital audience development and SEO, currently serving as the Global Audience Development Manager and Global SEO/WPO Manager at PRISA Radio since November 2021. Previously, Kiko held the position of Audience Development Manager at El Confidencial from October 2020 to November 2021. Kiko's experience also includes roles such as Head of Audience, Analytics & Data and SEO & Web Analytics Manager at ZINET MEDIA GROUP, Web Analytics, SEO & Traffic Acquisition Manager at Grupo enfemenino España, and SEO, Analytics & Web Performance Manager at Casa del Libro. Kiko has contributed to academia as a SEO/SEM professor at ESDEN and has worked in various SEO and community management roles at Buongiorno, Vocento, and Electronic Arts. Kiko holds a Licenciado degree in Audiovisual Communication from Universidad CEU San Pablo and a postgraduate degree in Online Marketing from Universidad Española de Educación a Distancia (UNED).