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Kyla King serves as the Vice President of Individual Markets at Priority Health, where responsibilities include leading teams to develop and implement P&L business strategies to drive performance and growth in the Individual market. Previous roles at Priority Health encompass Director of Marketing for Individual, Medicaid, and DSNP markets, and Marketing Manager, focusing on acquisition marketing and lead generation strategies. Prior experience includes positions at Sparrow Health System as a Marketing Communications Specialist and at The Grand Rapids Press/MLive.com as a staff writer and reporter covering significant health policy changes. Kyla King holds a Bachelor of Arts degree from Michigan State University and various executive education certificates from the University of Michigan and UCLA Anderson School of Management, along with additional business coursework at Grand Valley State University and Western Michigan University.