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Niks Evalds possesses extensive experience in product management and digital communication, currently serving as the Head of Product at Printful since January 2017, where leadership of Merchant Solutions and Mobile Apps drives software product growth. Previously, Niks held various roles at Printful, including Senior IT Project Manager and IT Project Manager, focusing on ecommerce platform development and integrations. Niks's background also includes significant contributions at DDB Latvia as a Digital Account Manager and at MM&A | Hill+Knowlton Strategies as Digital Practice Lead, where expertise in digital communication strategy, website development, and social media campaigns was established. Additional roles at Guitarplay and Inspired Digital involved community management and account management, highlighting a consistent focus on digital solutions and client engagement.