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Tiphaine Coupeau

Team Leader SEO at Primelis

Tiphaine Coupeau has a diverse work experience spanning multiple industries. Tiphaine started their career as a Conseillère de vente at Marionnaud in 2011. In 2012, they worked as a Hôtesse de caisse at FLY France and as a Conseillère de vente at Aubrun Homme. From 2012 to 2013, they served as an Animatrice at a Centre de loisirs. Tiphaine then transitioned into the field of marketing and e-commerce, working as an Assistante Marketing et E-commerce & Traffic Manager at Scrapmalin from 2013 to 2015. Their next role was as a Consultante Expert SEO - Sénior at Peak Ace, where they worked from 2016 to 2022. During their time at Peak Ace, Tiphaine took on multiple responsibilities, including being a Team Manager, overseeing a team of consultants, and acting as a Team Leader SEO. Their expertise included SEO strategy, technical audits, semantic analysis, link building, competition benchmarking, Google penalties, website migrations, and UX optimization. Tiphaine also gained experience in conversion rate optimization (CRO) and project management. In 2022, Tiphaine joined Primelis as a Team Leader SEO.

Tiphaine Coupeau began their education in 2007 at Lycée Marguerite de Navarre, where they earned their Baccalauréat in Économique et Social in 2010. Tiphaine then attended IUT de l'indre from 2010 to 2012, obtaining a DUT in Techniques de commercialisation. Tiphaine continued their studies at Estacom, completing a Bachelor's degree in Marketing Direct et Digital from 2012 to 2013. Finally, they pursued a Master's degree in Marketing et E-commerce at Estacom from 2013 to 2015.

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