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Sam Tremayne has a strong background in digital content management and production. Sam currently works as the Head of Digital Content at The Premier League since 2022. Prior to that, they held various roles at Formula 1 from 2014 to 2022, including Editor in Chief of Social and Digital and Head of Social. Sam played a crucial role in developing content partnerships, managing distribution strategies, and establishing internal and external rights frameworks. In addition, they oversaw the transition of Formula 1 from a broadcast content licensor to a multi-platform content producer. Before Formula 1, Tremayne worked as a News Editor at Autosport from 2012 to 2014 and as an Account Executive at Prism Sport + Entertainment from 2011 to 2012. Sam began their career as a Media Delegate at MotorSport Vision Ltd from 2008 to 2011.

Sam Tremayne attended the University of Nottingham from 2005 to 2008, where they earned a Bachelor of Arts degree in English Language and Literature.