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Dev Basu has a diverse work experience spanning multiple industries. Dev is currently the Chief Executive Officer at Powered by Search, a company that specializes in helping B2B Technology & SaaS Companies overcome growth challenges. Prior to this, Dev worked as a Professor at Seneca College of Applied Arts and Technology in the School of Marketing. Dev has also held positions at Publipage, where they served as the Director of Online Marketing, and at OANDA as a Search Marketing Strategist. Additionally, Dev has experience working at Microsoft Canada as an OEM Channel Marketer, where they were responsible for marketing planning and execution, managing budgets, and developing business strategies. Throughout their career, Dev has demonstrated expertise in various areas such as SEO, SEM, SMM, and online marketing strategy.

Dev Basu attended the University of Toronto Scarborough from 2005 to 2010, where they obtained a Bachelor's degree in Business Administration (BBA). Their specialization was in Marketing & Strategic Management, with a minor in Economics. In addition to their formal education, Dev also holds additional certifications, including being a BBB Accredited Business from the Better Business Bureau and being a Google Adword Certified Partner from Google Inc. The specific months and years of when these certifications were obtained are not provided.