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Mike Holihan is an experienced marketing and demand generation professional with a robust background in various leadership roles. Currently serving as the Senior Director of Demand Generation at Power Factors since September 2022, Mike has previously held positions including Director of Marketing & CX at MasterLibrary.Com and Director of Marketing at both Launch Team Inc. and EagleView. Earlier in their career, Mike directed sales and marketing efforts at MediSked, LLC, and had multiple marketing roles at Pro-Tech Manufacturing and Distribution. Mike's experience also includes National Sales Support at Paychex and an internship at Davison Advertising. With an MBA in Marketing Management and Technology Management from the Rochester Institute of Technology and a BS in Business Administration from SUNY Geneseo, Mike possesses a strong educational foundation to complement extensive professional accomplishments.