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Sofia Gouveia possesses extensive experience in the advertising and communications industry, having worked at dentsu international since June 2012 in the role of Diretora de parcerias estratégicas, while simultaneously serving as an Account Manager at Posterscope since the same date. Sofia Gouveia holds a Licenciatura in Ciências da Comunicação from Universidade Autónoma de Lisboa, earned between 1991 and 1995.