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Juan Bello is a seasoned digital marketing professional and educator with extensive experience in data reporting, marketing analytics, and automation. As Co-Founder of Porter Metrics since January 2019, Juan focuses on integrating applications with reporting tools. Previous roles include teaching Google Data Studio and marketing automation at MDALatam, Platzi, and Partners Academy, where expertise is shared with industry professionals. Juan has successfully led customer support automation initiatives at MyZone, significantly improving efficiency for large-scale events. A strong background in digital marketing was established through positions at HyperOffice and Ubidots, where strategic planning resulted in substantial traffic and lead growth. Additional experience includes content specialization at AIESEC en México and freelance translation for NeilPatel.com.