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Sam van Aanholt is an experienced professional currently serving as the Commercial Manager - CER at the Port of Rotterdam since September 2020, overseeing the Container Exchange Route (CER) and its commercial responsibilities. Previous roles at the Port of Rotterdam include Business Manager and Commercial Trainee, where key contributions involved strategic market approaches and digital product development. Sam also worked as Team Manager Scouting at PortXL, managing the recruitment of start-ups and scale-ups for the program. Early career experiences include internships at Shell and KLM, as well as roles at Identity Games International BV as Account Manager and Sales Support. Educational credentials include a Master's degree in Supply Chain Management from Rotterdam School of Management and a Bachelor's degree in Business Administration from the same institution, alongside studies at Université Paris Dauphine.