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Prabu N. has worked in the market research field since 2010. Prabu began their career as a Research Associate at the University of Indonesia's Anthropology Research Center. In 2011, they joined BOI Research Services as a Junior Research Executive. In 2012, they moved to Ipsos Indonesia where they held the positions of Research Executive and Associate Research Executive. In 2015, Prabu joined Acorn Marketing & Research Consultants as a Senior Research Executive, where they independently executed research projects for clients across industries using both qualitative and quantitative approaches, and trained junior researchers in fundamental qualitative research skills. In 2016, they became a Consumer Market Insight Manager at Unilever. In 2019, they joined Nielsen as a Research Manager (Qualitative). In 2020, they were a UX Research Lead at PT Bank Neo Commerce Tbk and a Market/UX Research Manager at TIX ID. Currently, Prabu is a Qualitative Senior Research Manager at Populix and a Freelance Market Research Consultant.

Prabu N. has an education history that includes a Master of Science in Social Psychology of Health from Atma Jaya Catholic University of Indonesia (2021-2023), a Master's Degree in Marketing from Universitas Paramadina (2019-2020), a Bachelor's Degree in Social Anthropology from Universitas Andalas (2005-2010), and a High School Diploma in Social Sciences from SMA 7 Padang (2002-2005). Prabu N. also has certifications from The Interaction Design Foundation (Membership Certificate, obtained February 2022), LinkedIn (Marketing Foundations: Integrated Marketing Strategies, obtained August 2020; Marketing Foundations: Consumer Behavior, obtained July 2020; Design Thinking: Implementing the Process, obtained May 2020).